Designing digital products for complex systems and human decisions.

Product designer with over five years of design experience, including enterprise cloud platforms, developer tools, low-code workflows and financial services, and an MA in Service Design from the Royal College of Art. I combine research, systems thinking and hands-on prototyping to make complex products—including AI workflows—clear and usable.

Based in
London, UK
Available
Now

Selected work across research, public systems, and enterprise products.

Enterprise Practice
Huawei · CMB · 2021–2025
  • 01

    AI Xiaozhao — China Merchants Bank

    2025
    Conversational AI · Fintech · Service Experience

    A conversational banking layer for turning user intent into task cards and guided actions.

    AI Xiaozhao — China Merchants Bankopen case →
  • 02

    CodeArts — Huawei Cloud

    2021–2022
    Developer tools · Engineering collaboration · Enterprise UX

    Developer collaboration platform for enterprise software teams.

    CodeArts — Huawei Cloudopen case →
  • 03

    Flow — Huawei Cloud

    2023
    Enterprise · Low-code · System Design · AI-assisted workflows

    A low-code workflow product, including AstroMate, an early AI-assisted path.

    Flow — Huawei Cloudopen case →
Academic Research
RCA · 2025–2026
  • 04

    Human–AI Disagreement in Breast Screening

    2026
    Healthcare · AI governance · Service Design

    Designing a service layer for AI–radiologist disagreement in NHS breast screening.

    Human–AI Disagreement in Breast Screeningopen case →
  • 05

    Passenger Reassurance at Euston

    2025
    Mobility · Public systems · Service Design

    Reducing uncertainty and crowd anxiety around platform announcements at Euston station.

    Passenger Reassurance at Eustonopen case →
  • 06

    From Underground Heat to Civic Infrastructure

    2026
    Urban systems · Sustainability · Infrastructure

    Reframing Underground heat as a governed civic infrastructure resource.

    From Underground Heat to Civic Infrastructureopen case →
Self-initiated
2026
  • 07

    Site system

    2026
    Site notes · Self-initiated · System design

    A lightweight content and layout system for presenting service, product, and AI interaction work on one portfolio.

    Site systemopen case →

Earlier work, viewable as PDF: Portfolio PDF · 2020–2023Enterprise portfolio — Huawei Cloud eraCodeArts, Astro Flow, and other Huawei Cloud work not covered in the case studies above. and Portfolio PDF · 2024RCA application portfolioSpeculative service design work made to apply to the RCA, before the MA began.

AI-native prototyping in practice. Lessons from building with AI.

Everything I learned comes with me.

I kept starting over in fields I knew nothing about. It turned out I was never starting from zero.

scroll to walk the path

  1. Language / Curiosity
    Curiosity · Structure · Self-teaching

    I spent those years teaching myself in several directions at once. None of it looked like a plan; all of it turned out to be groundwork.

    • English studies

      I chose to major in English — a language felt like a way into another world.

    • First code

      I started coding to build something useful — then saw the ideas came from designers. Code gave ideas form, but design shaped what those ideas should be.

    • Drawing

      Jobs unveiling the iPhone made design look like the coolest thing there was. I had no eye for beauty, so I tried calligraphy, sketching, colour to build one.

    • Teaching

      I taught part-time to cover tuition — it wasn't the plan, but it bought me time to learn design on the side.

  2. Design / Craft
    Craft · Constraints · Pressure

    Going all in taught me the craft. Working inside it taught me where execution stops — and how much never gets decided at that level.

    • Going all in

      The groundwork was done, and freelance work on the side gave me real experience. That was enough to go all in and study design full time.

    • UI design

      Real projects, real pressure. I have never grown faster than that year.

    • Experience design

      I could execute anything and decide nothing. Good ideas kept dying before they reached the level where decisions were made.

  3. Systems / AI / Building
    Systems · Orchestration · Making

    Service design widened the frame from screens to the organisations around them. AI and code gave me a way to build inside that frame, not just describe it.

    • Service design

      Interfaces helped, but they could not fix the systems I kept running into. That raised the bigger question: what else can design be?

    • AI & building

      AI is here either way; the question is how we work with it. And the code I learned at nineteen suddenly mattered again.

Curiosity gets me into unfamiliar territory.Structured problem-solving allows me to work there.